Closeup Everfresh Gel Toothpaste now in Triple Fresh Formula harnesses the combined power of 3 components – Anti-bacterial mouthwash, Purifying Gel and Natural Extracts of Tea Tree and Eucalyptus to keep your mouth clean, protected and fresh. It is infused with Anti-bacterial mouthwash formula with active zinc that fights up to 99% of germs. So kiss goodbye to bad breath and say hello to longer-lasting fresh breath for up to 12 hours*. It's purifying gel cleans to the deepest corners of your mouth. It also contains natural extracts of tea tree and eucalyptus which leave you feeling refreshed. FDI – World Dental Federation recognizes that brushing twice daily with Closeup Everfresh Gel Toothpaste is beneficial to oral health. *Based on in- vivo study with regular use over 4 weeks.